The Critical Path /
eMail Newsletter
Provocative Musings for the Irreverent
Product DeveloperIssue
6.7 / September 24, 2004
Contents:
-
Summer Data Dump
<read>
- HyperLinks:
Online Time Wasters 2 <read>
- Top Ten
Presidential Campaign Promises <read>
- MRT NewsBriefs
- KR Open House & CoDev2005
<read>
- Calendar of Events
<read>
Summer
Data Dump
As
the sun begins to set earlier and earlier in the day, we take the
opportunity of this somber seasonal transition to empty out the
clutter in the cerebral attic. Please enjoy these random ramblings
we found just sitting around on the hard drive…please don’t sue me,
Larry King…
-
A rolling
stone that gathers much moss...
“Katamari
Damashii” is the name of a new Japanese videogame where you
roll a sticky ball on the ground which grows and grows as it
picks up increasingly larger objects like dogs, fire hydrants,
cows, trees, houses, etc. This reminds me of the PLM software
industry. Over the last few decades, we’ve seen PLM begin life
from its simple CAD file management roots, grow up through “CAD/CIM
Database” childhood, struggle through the teen angst of “Product
Data Management (PDM)”, and is still trying to find its way to
maturity (and a moniker with staying power), still unsure where
it best fits in the world. Today, PLM promises to encompass the
entire product management process, including the fuzzy front
end, manufacturing, field service, and more. Gee, sounds
familiar. Does anyone remember “PDM
II”?
-
Someone has to say it once and for
all: There are such things as stupid questions and money does
buy happiness. The opposing view is PC wishful thinking. I know
this because I ask stupid questions all the time, and sometimes
the best pick me up is an unnecessary impulse splurge.
-
The miracle of
email...
I consider email to be like human sentience, both a
blessing and a curse. I used to love how email boosted
efficiency, how it compressed communication, put details into
writing, could be stored and retrieved, and how it was faster
than the post office but slower than the phone. I still love
those things, but the romance is fading, and for reasons I
probably don’t have to list for you to understand. I believe
that email is destined to become an historical artifact, and
while I don’t know what will replace it, I have a suspicious
feeling what we enjoy today is akin to when indigenous Americans
communicated over distances with a campfire.
-
Banned from the OED...
Words that need a vacation: Value proposition, mindshare,
business ecosystem, and any new word that ends with “ware”.
-
Signs of the digital apocalypse?...
For a long time I have been saying that eventually the Internet
will become self-conscious and perhaps turn on humanity. Whether
or not you noticed, that day has arrived. My evidence of this is
two fold – "non-infecting viruses" and what I call “non-spamquitors”.
“Non-infecting viruses” occur
when a virus ridden email is distributed with your email address
attached to it as the sender, even though you never activated it
yourself by receiving and opening an infected attachment. My
theory here is that some virus has become a “smart virus” and
decided to circumvent its top constraint, human participation.
It just lifts your address off the Internet somewhere and pastes
it onto its disease, without needing you to do anything to help.
It’s what the Internet is best for, eliminating intermediaries.
A “non-spamquitor” is a piece
of spam you receive that does not sell anything, with no link
inside to any website, no phone # to call, and possibly no
message body other than gibberish. I believe spamming has become
so server-automated that non-spamquitors are created and
distributed by them with humans no longer directing them or
controlling the process. Perhaps it’s the byproduct of attempts
by newborn sentient machines to speak with other newborn
sentient machines, kind of a computer “baby talk”. I admit I am
a little afraid.
Follow the white rabbit and take the
red pill.
-
A skunk by any
other name?...
Regarding computer software, I’d like to lead the campaign to
change the word “upgrade” to “update”. Upgrade infers something
improved, which may be true on the whole, but is not an accurate
enough description of how most of us experience new versions of
software.
-
Less sizzle,
more steak...
Businesses
and consumers seem to be headed in different directions
sometimes. Some companies spend more and more on flashy,
complicated marketing campaigns, when all the customer probably
wants is reliable quality at a cheap price. This lesson is
abundantly clear with Wal-Mart and Costco’s popularity.
And what’s the deal with sales and special offers lately? Many
of these “deals” are increasingly driven by complicated codes,
algorithms and databases. While the technology is meant to keep
the company from being fleeced (or to “maximize” profits), the
hoops you have to jump through to redeem these offers can be a
greater deterrent to action than Soviet nukes. Sure, Wal-Mart
and Costco rely on IT as well, but it’s typically transparent to
the customer.
I can’t tell you how many times I’ve had to wait in a
phone queue when I call a company to fix my order because it was
screwed up trying to take advantage of a “custom special whiz
bang exclusive price time-limited region-specific just for you
use this special code” offer to save 5 bucks. It probably cost
them over 50 times that amount in customer service expenses and
bad will. But I bet these campaigns sure sound like great ideas
in a PowerPoint chart, and of course, justifies all of that IT
investment.
-
More often
than not, I find dogs are better than people. Sometimes I wish
they could work in the service industry.
-
E-Mail features we'd like to see
- CC:(-ATTACH)...
Why can’t I CC
somebody in an email WITHOUT the attachments? Sometimes I just
want the CCers to know the email was sent or be aware of a
detail in the message, without encumbering them with a hefty
attachment.
I did a Google search to see if this was a feature in
somebody’s email
client, or if it was even on anyone’s radar. Guess what? Nada.
And I know I’m not alone out there. It must be some constraint
in software engineering, otherwise I’d think this feature would
be there. Coding gurus out there, please
enlighten me.
CC: Reminder Pop-ups...
A little less bothersome than the above, but email clients
should prompt you when you reply to a message with multiple
recipients but forget to press “reply to all”. A box should pop
up that says “Do you want to reply to all recipients listed on
this email?” (with the standard option checkbox to never show
the message again). I would bet $100 this is the number one
mistake made by all email users, number two being forgetting to
add an attachment.
Somebody please steal these feature ideas! Are you listening
Steve Ballmer?

HyperLinks:
Online Time Wasters 2
At
TCP, we love to waste time so much, we just have to share our time
wasting best practices. The following sites, coincidentally they are
both of European flavor, provide some unusual and quick ways to blow
a few minutes while you’re on your next boring conference call.
#1 – Cykram Airtos
Link:
http://www.sticky.tv/game/cyrkam_airtos/
From Sticky, an international creative agency that specializes in
digital media, this very addictive free online game simulates
wastebasket basketball with some very well coded virtual game
physics. You use your mouse to catch a wadded paper ball and then
must adroitly slide and click to throw it into a basket on the
floor, either straight in or via ricochet. Although the site puts
you in a “queue” to play the game, I have yet to wait very long, but
those who love the game can skip the queue by signing up for “elite”
membership.
#2
– Die Wagenshanke
Link:
http://www.wagenschenke.ch/
The
point of the game at this website is to use your mouse to keep a
drunk man from falling over as he walks towards you on the sidewalk.
That may sound cryptic, but believe me, once you visit the site you
will understand. I’m not even sure what language this website is in
(my guess is Czechoslovakian[?]), so I’m not sure what the little
guy speaks as he wobbles forward, nor am I sure what this game is
promoting, but it’s a fun and peculiar ride regardless.

Top Ten
Presidential Campaign Promises Aimed at Engineers
A Top Ten List Classic From the MRT satellite office in
the
Washington, DC
(Repeat from TCP 2-10, November 2000)
| 10. |
Annual tax credit for owners of multiple
wireless devices |
9. |
Additional NEA funding for ASCII artists |
8. |
Mt. Rushmore faces
replaced with Deming, Juran, Ohno and Taguchi |
| 7. |
Will declare "state of emergency" during
major Internet outages |
|
6. |
To build an elevator to the penthouse of
the information skyscraper (W. only) |
| 5. |
New postage stamps commemorating
advancements in quality function deployment |
| 4. |
Will form new trilateral commission to
investigate "flex time conspiracy" |
| 3. |
To lead the cause for a better, more
secure future for nerdy children |
| 2. |
Presidential brain's operating system
published openly on the Internet (Gore only) |
|
...and the number one Presidential campaign
promise aimed at engineers: |
| 1. |
Read my lips: "No New Acronyms" |
Top
Ten List Archive
MRT NewsBriefs
Come take a
guided walkthrough of MRT’s new online knowledge service for product
development professionals. Sessions are held via teleconference at
your own desk with your own computer. Open house participants will
also receive a free “Knowledge Sampler” (document of case studies,
comparative practices, metrics, expert advice and more).
Reserve
your space at the next KR Open House
The fourth
installment of MRT’s joint conference with PDMA is rolling along,
and the website has recently been updated with every event detail so
far, including lists of confirmed speakers, keynotes, special
interactive sessions and information on the key benefits of
attending. This year’s theme is “Co-Developing Products with
Partners, Customers and Suppliers: Building a Toolkit for
Implementation Success.” Register by October 15th to take advantage
of the $300 early-bird discount. [More
Info]
Calendar of Events
To inquire about exhibit and sponsorship opportunities at
MRT events, please contact Beth Schrager at schrager@rcn.com
or by phone at 978-263-9931.
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