About
the
Instructor
 Don
Reinertsen
is President of Reinertsen & Associates, specializing in
the management of the product development process. Before forming
his own firm, he consulted at McKinsey & Co., an international
management consulting firm, and was Senior Vice President of
operations at Zimmerman Holdings, a private diversified
manufacturing company. His contributions in the field of product
development have been recognized internationally. He is particularly
noted for bringing fresh perspectives and quantitative rigor to
development process management.
In 1983, while a consultant at
McKinsey & Co., he wrote a landmark article in Electronic Business
magazine that first quantified the value of development speed. This
article has been cited in the frequently quoted McKinsey study that
indicated 6 months delay can be worth 33 percent of lifecycle
profits. He coined the term Fuzzy Front End in 1983 and began
applying world class manufacturing techniques in product development
in 1985. His latest book, Managing the Design Factory, is recognized
as a powerful and thoughtful application of manufacturing thinking
to product development. Don is also co-author of, Developing
Products in Half the Time. Mr. Reinertsen holds a B.S. in Electrical
Engineering from Cornell University and an M.B.A. with distinction
from Harvard Business School.
Articles
featuring Don Reinertsen:
-
"Applying Batch Size to Product Development:
Unconventional Wisdom about Speed and Flexibility" - An interview with
Don Reinertsen...read article
-
"Best Practices Can Hurt You"
- An interview with Don Reinertsen...read article
-
"There is no Fun in the Funnel"
- On Pipeline and Portfolio Management...read article
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